Apple vs samsung Essay Example | Topics and Well Written Essays - 3250 words

Apple vs samsung - Essay Example The content of this report concentrates determining the main reasons behind the increasing competitiveness of both the companies and the reasons behind the recent success of Samsung in comparison to Apple in the smartphone segment. From the findings, it is determined that Samsung has significantly focused on availability, after-sales service and use of media to lure the consumers as compared to Apple. The presented findings of this report also discuss about the pertinent views of the general managers of both companies who highlight their opinions regarding the changing competitiveness in the industry and their future endeavors with the offered smartphones . It concludes with the assessment that despite possessing impeccable brand image Apple has slightly remained behind Samsung in the smartphone segment due to the lack of availability, after-sales service and a reduced focus on ensuring utmost consumer satisfaction of ease of purchase. Thus, certain recommendations including focusing of untapped consumer segment and reducing price of the smartphones have been offered to Apple. Conversely, Samsung has been recommended to increase its market share in the segment of smartphone through sustained focus on augmentation of brand awareness and product promotion. I hope this report will prove to be satisfactory. If you should have any questions concerning my project and report, please feel free to contact me â€Å"Sumaya Ali â€Å" at Samyaa0202@hotmail.com. Sincerely, Fatima Ali Attachment : My report on Smartphone Comparison Table of Contents NU SUBJECT PAGES 1 Summary of the Report 4 2 Introduction 5 3 Procedure 6 4 Overview About Apple And Samsung 6 5 SWOT Analysis 9 6 Findings 14 6.1 Questionnaire Findings 14 6.2 Interview Findings 21 7 Conclusion 24 8 Recommendations 25 9 Appendix 26 9.1 Survey Questionnaire 26 9.2 Interview Questionnaire 28 10 References 29 1- Summary of the Report The report intends to provide a comparative study of the smartphones of two of t he world’s leading manufacturer’s i.e. Apple and Samsung. From the perspective of technology and innovation, both the companies are superior in this field. However, there are a number of pertinent parameters based which Samsung can be stated to be noticeably ahead of Apple in terms of sales as well as market share. Therefore, as a part of this report a consumer feedback questionnaire has been designed and feedbacks from the smartphone users have been accumulated accordingly. In addition, a set of interview questionnaire is also designed for taking the interview of the Chairman/CEO/General Manager of Apple as well as Samsung. Based on the feedbacks obtained as a part of this report, a set of relevant recommendations has been offered to both the companies. 2- Introduction Over the past decade in the field of technology segment, Apple Inc and Samsung Electronics have been two of the major players as well as rivals. Apple Inc is an American based multinational organisation (MNC), founded in 1976 by Steve Jobs (Apple, 2013). Samsung Electronics is a South Korean based MNC founded in 1938 by Lee Kun-hee (Samsung, 2013). Although Apple came into the market later but in the course of focusing on sustained technological innovation it has turned into one of the preferred and respect brands in the world, thus in turn creating an immense challenge for the competitors to match up to the offerings of Apple. In

How do people respond to economic incentives Term Paper

How do people respond to economic incentives - Term Paper Example This research will begin with the statement that an incentive is referred to as something that motivates a person to execute an action. Incentives in economics can also be said of factors that alter the purchasing behavior of consumers. Economics as a science relies significantly on assumptions to model and analyzing the actual world. These assumptions can vary from the idea that people are rational, and will act to satisfy their self-interest, to the view that resources are scarce, and thus, becomes subject to laws of supply and demand. According to Deolalikar, and Jones, the economic incentive is a reward, benefit, or the cost that encourages an economic action. People do things purposely, and naturally, and expect benefits from their choices and actions. Before one decides to create something, and sell it to other individuals, similarly, before one buys anything, they are aware of the benefit they are going to get from the product. People respond to of incentives where some are un selfish. Some people are motivated by virtue of their duty, or community in which they live in, or the choices that they make. The truth, however, is that many people and corporations are motivated majorly by financial incentive or rather economic incentives. The facts become apparent when we look at the popularity and success of low-cost retailers such as Wal-Mart. This does not imply that they are bad company, but it exemplifies the current social responsibility that people bear.

Individual business report Coursework Example | Topics and Well Written Essays - 1500 words

Individual business report - Coursework Example In this regard, the report intends to delineate an effective business plan for Oblako to successfully establish its own independent airline service. The proposed business plan incorporates a number of effective steps and strategies that can enable the organisation to establish its sustainable position in the competitive industry. The proposed plan outlines major aims and objectives of the venture with respect to the current environment of the Ukrainian airline business industry. In order to facilitate to achieve the desired aims and objectives, the proposed plan also explores the current industry environment through the help of competitor analysis framework. Moreover, it also demonstrates an effective marketing plan along with coherent financial information that has been estimated to help in establishing long-term sustainability of Oblako Airlines in the Ukrainian aviation industry. Oblako Airlines (Oblako) has positioned itself as one of the major new players in the competitive airline industry of Ukraine. The Ukrainian airline industry is driven by a rising competitive pace as it is witnessed that there are a number of vital competitors operating in and around Ukraine which are from neighbouring countries such as Belarus, Russia, Romania, Moldova, Czech Republic, Hungary and Poland. The competition has raised due to the rising trend of the demographics especially their increasing income level. Therefore, it is highly essential for Oblako to execute a competitive strategy to cope with the rising pace in the Ukrainian airline industry. In terms of legal structure of the venture, it will be a partnership between two individuals wherein the risk and profit would be shared by both of them. The proposed business plan for Oblako would be highly focused on building a strong brand position with the aim of maintaining a competitive pricing strategy. Moreover, providing highest level of airline services along with improving

Challenges in implementing a Total Quality Management system in a Thesis Proposal

Challenges in implementing a Total Quality Management system in a culturally diversified workforce - Thesis Proposal Example The research proposal critically analyzes the problems faced by management in implementing Total Quality Management for better services and concludes on the efficient steps that top management can take (Perry & Heron, 2003). Total Quality Management (TQM) is an essential business strategy which creates and embeds awareness of quality in the institutional process of implementing its duties. It is the organization-wide management of quality and it encompasses planning, organizing, control and assurance. It is the concern of many organizations to ensure that the services they offer are of high quality to satisfy the stakeholders. Quality of products is the basis of TQM. The approach is centered on the quality as a way forward of realizing long term success through customer success (Perry & Heron, 2003). What are the effects of cultural diversity on implementation of Total Quality Management (TQM) process? What are the challenges that organizations face in implementing TQM in culturally diversified workforce? The questions of the research proposal are very paramount and interesting since the research will be driven by the questions. The questions guide the researcher especially when collecting information or data to be used in ascertaining the actual impacts of cultural diversity on organizations. The research questions will act as the framework throughout the research work. When the researcher is out in the field, he will be using the questions to know whether they are collecting the right data. On the other hand, the questions are very relevant to the management of an organization because they use them to take corrective measures. Diversity in the workplace is a common phenomenon that has both negative and positive impacts on management and implementation of different operations in an organization. Past research conducted reveals that differences between different stakeholders impact the process of

Charles Schwab, Company Summary Essay Example | Topics and Well Written Essays - 750 words

Charles Schwab, Company Summary - Essay Example Appendix A shows a graph that illustrates the price movement of the stock during the past year. The stock a year ago was price at $13.86. The price of the firm climbed for six months and then it started a downward spiral to reach the current price of $11.54. The graph that illustrates the movement of the SCHW common stock looks similar to the graph of the normal distribution function. The founder and chairman of the company is Charles Schwab. Walt Bettinger is the chief executive officer (CEO) of the company. The enterprise has 13,200 employees worldwide. The corporate headquarters of the company are located in San Francisco. â€Å"Schwab also operates 302 domestic branch offices in  45 states, one branch in  Puerto Rico and one branch in London. Hong Kong clients are served through a Schwab subsidiary† (Aboutschwab). The quality of the human resources of the firm has been a critical success factor that has helped the company achieved tremendous growth during the past 40 y ears. The mission statement of Charles Schwab is to empower individual investors to take control of their financial lives free form the high costs and conflict of traditional brokerage firms (Blogspot). The financial service industry is a multi-trillion dollar industry. The top three stock exchanges in the United States: NYSE, AMEX, and NASDAQ moved 3899 million shares in 2010 (Plunkett Research). Charles Schwab is a major player in the brokerage industry. The company generated $4.2 billion in revenues in fiscal year 2010. The revenues of the company were 1% higher than in 2009. The firm has a total of 8 million client accounts. The client accounts of Charles Schwab have grown by 14.28% in comparison with 2007. The net income of the firm was $454 million. The net margin of the firm was 10.80%. The net margin is the firm was better than the industry average. The industry standard net margin is 5.8% (Dun & Bradstreet). The earnings per share (EPS) of Charles Schwab in 2010 was $0.38. The EPS is a metric that tends to influence the market price of the common stock. The return on assets (ROA) of the firm was 0.49%. The ROA industry average is 1.7% (Dun & Bradstreet). Return on assets measures how effective a company has been at generating net profits with its assets. The ROA of Charles Schwab in 2010 was 1.2% below the industry average. The return on equity (ROE) metric measures how effective a company has been at generating profits from its equity. The ROE of the company was 7.29%. The industry standard ROE is 12.3% (Dun & Bradstreet). The price earnings ratio (P/E) of the company on December 30, 2010 was 45.13. The P/E ratio is calculated by dividing the market share price by the earnings per share. The price earnings ratio shows whether a stock is relatively cheap or relatively expensive in comparison to its current earnings. There are several competitors that compete directly with Charles Schwab. Five of the top competitors Schwab faces in the marketplace are Merrill Lynch, Scottrade, Morgan Stanley, Ameritrade and ING. One of the things that set apart Charles Schwab from the competition is its brand value. The tremendous brand value of the firm has helped the company maintain high gross margins by charging $29.95 per trade. A lot of online traders receive revenues below $10 a trade. For instance Scottrade charges its customers $7 a trade. Charles Schwab i

Criminal Law Assignment Example | Topics and Well Written Essays - 1000 words

Criminal Law - Assignment Example The guilty act/omission of the defendant must be the factual and legal cause of the death. To establish factual causation, the court in White1 established the ‘but for’ test: but for the defendant’s act, would the victim have suffered harm? If the answer is negative, factual causation is established. Legal causation requires that the death be attributable to a culpable act. However, the culpable act does not have to be the only cause. In Benge2, it was held that it is sufficient if it was more than minimal. However, some contributing acts may excuse the defendant from liability. If subsequent acts occur to break the chain of causation, the accused is not liable in law. Nevertheless, regardless of such intervening acts, where the acts of the accused remain the substantial and operative factors of the death, the defendant is not excused from culpability. This was established in the case of Smith3. Actus reus must be accompanied by mens rea. For the crime of murder, it must be proved that the accused had ‘malice aforethought’.4 That is, the accused had the intention to cause the unlawful death. Section 18 of the Offences Against the Person 1861 requires that the accused wounded or caused grievous bodily harm with intent to do some grievous bodily harm. In Mohan,5 the court held that foresight of death or injury was not tantamount to an intention. The test to establish presence of intention was laid by the house of the Lords in Nedrick.6 The court stated that the defendant must recognize that death or serious injury is virtually certain to result from his conduct. Additionally, the House of Lords decision in Woollin7 concluded that the jury could only infer intention when satisfied that death was virtually certain from the defendant’s conduct, and that the defendant appreciated this fact. Gerald will be charged with the crime of murder of Victoria. But for his conduct to hide Victoria in a secret air-tight compartment, she would not have died. His act

How much Macbeths character changes during the course of the play Essay Example for Free

How much Macbeths character changes during the course of the play Essay By reference to three key scenes, shoe how much Macbeths character changes during the course of the play: Act I scene VII, Act III scene IV, Act V scene III The first we hear of Macbeth is when a bloodied soldier looking valiant after battle with great gaping wounds, describes a Great War hero: For brave Macbeth well he deserves that name. Shakespeare uses this speech to show Macbeths loyalty by saying he fought off a whole army and all for king and country. He also said their enemy ran away, then launched another attack and that Macbeth and Banquo fought it off even with their severe wounds: They meant to bath in reeking wounds And they still repelled the second attack, as though with renewed strength: So they doubly redoubled strokes upon the foe. We can see from this that Macbeth is a noble, loyal and trusted man, let alone a war hero. After Macbeth meets the witches, his personality begins to change. He becomes consumed with ambitions. In my understanding it was always there, like a petrol station with petrol running everywhere and leaky gas mains (always a fire hazard), the witches just threw in a Zippo. They had given him two predictions: 1) They greeted him as thane of Cawdor Hail thane of Cawdor (which he wasnt) 2) Then as king hail Macbeth, that shalt be king hear after. After meeting the witches, the Kings messenger came to him and named him thane of Cawdor. He is very surprised at this and writes a letter home to his wife telling her about the things the witches had said, how out of the blue he had become thane of Cawdor and even mentioned about becoming king. This is where Shakespeare introduses Macbeths more sinister side: Why do I yield to that suggestion whose horrid image doth unfix my hair and make my seated heart knock upon my ribs As we can see Macbeth is starting to think of murder. We get another insight into his character from Lady Macbeth. She says that she thinks that he will be too kind to actually commit murder, and that she will have to do most of it then persuade him: Yet I do fear thy nature it is too full o th milk of human kindness We can see from this quote that Macbeth has a conscience and that his wife believes that he would grieve afterwards. When Duncan arrives at Macbeths castle, a banquet is held. We can se in Macbeths opening soliloquy (a dramatic technique show the audience what he is thinking) that he doesnt want to carry on with the murder as he says Could trammel up consequences By Shakespeares use of the word trammel we can se he is thinking of death and if he could just be done with it and that was it, it would be fine but he knows there will be consequences for killing the king: Hear upon this bank and shoal of time, Wed jump thr life to come This shows that the Elizabethans believed in the after life. He also refers to the Elizabethan belief of the king being chosen by god: His virtues will plead like angels trumpet-tongued against the deep damnation of his taking off Later on in the scene we see that Macbeth doesnt want to go through with the murder and wants to call it off: We will proceed no further in this business And he gives three reasons he is his host as his host He is his kin I am his kinsman and his subject Duncan has been extremely kind to him Duncan hath borne his faculties so meek So to make Macbeth commit the murder Lady Macbeth taunts him and calls him a coward: When you durst do it then you were a man And at this Macbeth wants to do it to prove he is not a coward and we can see this from his next line: If we should fail showing he is thinking about the murder. Although Macbeth can wash Duncans blood from his hands he cannot wash it from his conscience: Will all great Neptunes oceans wash this blood clear from my hand? No Macbeth is duly crowned king Banquo reveals his suspicions about Macbeth in a soliloquy: Thou hast it now king, Cawdor, Glamis, all the wired women promised and I fear thou playdst most foully fort Macbeth holds a banquet and invites every one. After this Macbeth hires an assassin to kill Banquo and Fleance his son. Macbeth seems to be losing his moral standing the further he gets into the play. Banquo sacrifices his life to save his son and Fleance gets away. The assassin shows up at the banquet and stands at the door to give Macbeth the news there is blood upon thy face The murderer then seeks praise for the murder of Banquo: Macbeth then asks about Fleance and is agitated to hear that he is still alive: The worm thats fled hath nature in time will venom breed, no teeth for the time present Shakespeare uses a metaphor to show how Macbeth is afraid of Banquo and Fleance Macbeth then goes to sit down at the table but he thinks his place is taken and when the figure stands up it is the ghost of Banquo. No one else can see the ghost. It is only by Macbeths speeches that we can tell he can see a ghost. Macbeth is very scared and starts shouting but Lady Macbeth calms everything down. In a stage whisper, She calls him a coward and says that it is just like the dagger he saw pointing to Duncans room the ghost vanishes and he calms down and they send every one home saying he will be fine in the morning. Shakespeare usage of a ghost reflects king James fascination with the supernatural and the Elizabethans general belief in spirits and ghosts. He also uses stage whispers sililoquy and the idea of no one seeing the ghost except Macbeth, which could just be him hallucinating. So we are not entirely sure whether there really is a ghost there or the pressure of all the killing has got to him and he has flipped and had hallucinations. After this he is still paranoid and so to stop this he goes to see the witches again and this time the show him three visions. 1) Beware Macduff 2) None of woman bore shall harm Macbeth 3) Macbeth shall never vanquished be Until great Birnam wood comes to Dunsunane hill He is woken up by Lenox and decides to kill Macduff to be safe but he has fled to England to help Malcolm at this Macbeth is so angry he orders the assassins to kill his wife and kids and this shows a complete depletion of his morals. He as ordered assassins to go kill innocent children and women without a second thought. There has been a character reversal and now Macbeth has no morals and lady Macbeth as been driven mad with guilt. At the start, Macbeth would not kill Duncan and Lady Macbeth drove him to it. In the next scene Macbeth is getting hundreds of reports of the English force amassing on the horizon, but of-coarse he had the predications from the witches and feels confident. He doesnt worry about them Bring me no more reports, let them fly all. Till Birnam wood remove to Dunsinane This shows an air of self-confidence and pride. He even accuses Thanes that ran away of being false which was very ironic as he killed the king then fly false thanes. From his opening speech we can see he thinks he is invincible: The mind I sway by and the heart I bear shall never sag with doubt nor shake with fear. When his servant comes he is white and pale so Macbeth calls him lily liveried, because the Elizabethans believed that courage came from the liver. When the doctor said that there was no cure for lady Macbeth that she had to cure herself Macbeth insulted him, which is a valid point, as King James 1st didnt believe in doctors. Macduff and Malcolms army burst into the castle and the first wave come to find Macbeth and die until Macduff finds him and they fight. Macduff tells Macbeth he was born by caesarean section and so was not born of woman and he kills Macbeth. In conclusion I would say that Macbeths character changes drastically throughout the play. At the start he is a good and noble soldier who would never betray the king but gets persuaded easily by his wife. Then as the story progresses we see him start to lose morals as he orders the killing of Banquo on his own but is still upset about it, we can see that because of his hallucinations (seeing the ghost). Then he orders the killing of lady Macduff and her children showing he has gone of the scale and is totally evil. Whilst fighting Macduff he is arrogant and spares his life at one point in the fight. So when Macbeth is told that Macduff is not born of women he is shocked and dies a wicked fool. So we see the down fall of such a brave character we saw at the start because of a few predictions and the ambition. For if he saw what being king would do to him I doubt he would have wanted to be king and would have been contented but was tricked by the evil of the witches.